The Wine Shop Creates an Innovative Shopping Experience with the WineStation Technology
Cutting edge technology affords try before you buy options for savvy buyers
With over 40 years in the retail wine business, Frank Redd and his family have owned and operated The Wine Shop, earning the reputation as Charlotte’s premier location for fine wines. With dedication to providing a non-intimidating environment for both his novice and savvy shoppers, Redd upped the ante by adding the WineStation by Napa Technology.
“We’re confident the addition of the WineStation will completely change the way our customers shop for wine. Gone are the days when they have to show up for designated wine tastings at specific times in order to sample wines” said Manager, Brian Dubois.
The WineStation is the world’s first automated temperature-controlled, wine dispensing and preservation system that provides a self-serving solution affording a unique try before you buy opportunity to wine consumers.
With the ability to set and measure the volume for each wine poured, the WineStation invokes a unique and memorable wine tasting experience. For the first time, guests are able to experience a broad range of featured wines that are pristine in taste with every pour.
“The enthusiasm it generates when people get to sample and discuss new wines that they previously were never able to taste is really quite infectious” explains Dubois.
“The WineStation will allow The Wine Shop to stand out from the competition while introducing smart business solutions,” said Nick Moezidis, Vice President of Sales and Marketing and co-founder of Napa Technology.