Napa Technology Named By Entrepreneur Magazine As “100 Brilliant Companies in 2011” The WineStation Identified As The Best Of Beverage Annually, Entrepreneur Magazine identifies 100 “Brilliant Companies” implementing change within their industries, and Napa...
Restaurant diners are buying more wines by the glass — and are willing to splurge on high-end labels by the glass — even though the overall amount of money they spend on wine has dropped in the past few years, according to a survey released last week. The survey,...
…gets its foot in the door of the Triangle’s vino scene When I was a kid and it was time for new school shoes, my mom would haul me and my brothers to Thom McAn in the mall. As we squirmed in the vinyl-covered chairs, a friendly salesman would measure our...
There are various automated gadgets on the market deisgne to dispense wines. Over the years, Asheville Wine Market owner Eberhard Heide has seen them, and mostly shrugged them off. “We had a four bottle unit (in the shop) and it gave us nothing but...
Supermarkets pull out all the stops to bolster sales. A sleek granite tasting bar, sumptuous leather seating, dramatic floor-to-ceiling walls of wine – it may sound like the latest New York or L.A. hotspot, but these upscale design elements are redefining the...
Pilot program at Allentown store could expand to two others in Keystone State. I was having lunch with a few friends at the Wegmans in Allentown several months ago when somebody jokingly said it would be good to have the meal with some wine. I guess the idea is on the...
What is the average retail price per 750ml bottle?
$40
What is the average number of wine bottles purchased per retail transaction?
3
Your estimated wine bottle sales ===>
$150,000
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Section 2: Upselling
At retail stores where wine sampling is available, an average of 60% of customers participate in a tasting before purchasing. If offered, what percentage of your customers would take advantage of wine sampling before making a purchase?
60%
At retail stores where wine sampling is available, an average of 80% of customers upgrade their selection after sampling the higher priced wines. If offered, what percentage of your customers would upgrade their selection after sampling?
80%
The approximate number of monthly customers who may upgrade after sampling is ==>
600
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At retail stores where wine sampling is available, customers spend up to 40% more per bottle on average. What percentage increase do you believe your customers would spend when upgrading their wine selection? (Example: a customer plans to purchase a $15 bottle and leaves with a $21 bottle.)
20%
Section 3: Results
Based on the inputs you provided, the average retail price per 750ml bottle for customers who sampled and purchased increases to ==>
$48
—
Increase per 750ml bottle is ==>
$8
—
The approximate monthly increase in your sales based on your input is
$4,800
—
Price of a 16-bottle WineStation system (including shipping, installation & training)
$31,000.00
$31,000.00
Based on the entered data, the ROI for your system in MONTHS is
6.46
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Napa Technology ROI Calculator for Restaurants (Staff-Service Model)
Question
Example
Your Value
Section 1: Cost Savings
How many days are you open monthly?
26
On average, how many glasses of wine do you serve daily?
45
What is the average price per glass of wine at your establishment?
$8
Approximate monthly “wine by the glass” revenue is ==>
$9,360.00
—
Please, enter percentage of wine you estimate is over-poured, spoiled or lost due to theft (national estimates are 10%-15%)
20%
Your approximate wine-by-the-glass revenue loss is ==>
$1,872.00
—
Section 2: Driving New Revenue Streams
With WineStation you can safely offer higher priced wines by the glass. Please, enter the average price per glass you would like to offer.
$20
In your most conservative estimate what percent of your customers do you believe will upgrade their selection and buy higher priced wines?
10%
The approximate additional revenue from the new higher priced wines is ==>
$1,404.00
—
Section 3: Total Benefit of WineStation
Your estimated monthly impact with WineStation is ==>
—
Price of an 8-bottle WineStation system (including shipping, installation & training)
$17,900.00
Based on the entered data, the ROI for your system in MONTHS is
—
Napa Technology BarAnywhere™ Common Area ROI Calculator (Hotels, Senior Living, Residential Communities etc.)
Question
Example
Your Value
How many rooms/units does your property have available?
300
What is the occupancy rate of your property?
80%
Number of guests/residents at any given time
240
—
What percent of your guests/residents would purchase a glass of wine or beer daily?
10%
Number of guests/residents who purchase a drink daily
24
—
Average number of drinks per guest/resident drinking?
2
How many days are you open monthly?
30
Estimated number of drinks per month
1440
—
What is the average price per drink?
$10
Approximate monthly revenue is
$14,400
—
Cost of goods (%)
25%
Cost of product ($)
$3,600.00
—
Approximate monthly profit is
$10,800.00
—
Price of BarAnywhere™ (including shipping, installation & training)
$25,700.00
$25,700.00
Based on the entered data, the ROI for your system in MONTHS is
