The Brass Tap CityPlace is a full service bar for guests to enjoy a variety of beers on tap, a variety of cigars, and best of all…a variety of wines! At The Brass Tap CityPlace, the recent installation of the cutting edge WineStation by Napa...
Vinostrology is a wine lover’s paradise! Why you ask? Well….Vinostrology has just had their WineStations beautifully installed and are now offering customers the opportunity to over twenty (Yes! Twenty!) uniquely exciting wines by the taste, half or full...
Vin Hunter, the self-proclaimed “wine sleuth” for Heinen’s Fine Foods, recently took to Twitter and tempted shoppers: “Wine on tap? Yes! While you shop, only at the Heinen’s in Pepper Pike.” The 18-store retailer’s fictional character has been a regular in the...
…In Two Locations With Napa Technology WineStation Napa Technology is proud to announce that two Morton’s Steakhouse locations – The Golden Nugget, Biloxi, MS, and in the newly architected World Trade Center, New York City – have added WineStation 3.0 systems...
Italian cuisine and vino…what a perfect combination! That’s exactly what customers will experience at Ristorante and Bar Antonio. They’re located in Chester, VA and serve a variety of gourmet Italian dishes that pair perfectly with their extensive...
What is the average retail price per 750ml bottle?
$40
What is the average number of wine bottles purchased per retail transaction?
3
Your estimated wine bottle sales ===>
$150,000
—
Section 2: Upselling
At retail stores where wine sampling is available, an average of 60% of customers participate in a tasting before purchasing. If offered, what percentage of your customers would take advantage of wine sampling before making a purchase?
60%
At retail stores where wine sampling is available, an average of 80% of customers upgrade their selection after sampling the higher priced wines. If offered, what percentage of your customers would upgrade their selection after sampling?
80%
The approximate number of monthly customers who may upgrade after sampling is ==>
600
—
At retail stores where wine sampling is available, customers spend up to 40% more per bottle on average. What percentage increase do you believe your customers would spend when upgrading their wine selection? (Example: a customer plans to purchase a $15 bottle and leaves with a $21 bottle.)
20%
Section 3: Results
Based on the inputs you provided, the average retail price per 750ml bottle for customers who sampled and purchased increases to ==>
$48
—
Increase per 750ml bottle is ==>
$8
—
The approximate monthly increase in your sales based on your input is
$4,800
—
Price of a 16-bottle WineStation system (including shipping, installation & training)
$31,000.00
$31,000.00
Based on the entered data, the ROI for your system in MONTHS is
6.46
—
Napa Technology WineStation® ROI Calculator for Wine Service Businesses (Restaurants, Wine Bars, Bars etc.)
Question
Example
Your Value
Section 1: Cost Savings
How many days are you open monthly?
26
On average, how many glasses of wine do you serve daily?
45
What is the average price per glass of wine at your establishment?
$8
Approximate monthly “wine by the glass” revenue is ==>
$9,360.00
—
Please, enter percentage of wine you estimate is over-poured, spoiled or lost due to theft (national estimates are 10%-15%)
20%
Your approximate wine-by-the-glass revenue loss is ==>
$1,872.00
—
Section 2: Driving New Revenue Streams
With WineStation you can safely offer higher priced wines by the glass. Please, enter the average price per glass you would like to offer.
$20
In your most conservative estimate what percent of your customers do you believe will upgrade their selection and buy higher priced wines?
10%
The approximate additional revenue from the new higher priced wines is ==>
$1,404.00
—
Section 3: Total Benefit of WineStation
Your estimated monthly impact with WineStation is ==>
—
Price of an 8-bottle WineStation system (including shipping, installation & training)
$17,900.00
Based on the entered data, the ROI for your system in MONTHS is
—
Napa Technology BarAnywhere™ Common Area ROI Calculator for Hotels
Question
Example
Your Value
How many rooms does your property have available?
300
What is the occupancy rate of your property?
80%
Number of guests at any given time
240
—
What percent of your guests would purchase a glass of wine or beer daily?
10%
Number of guests who purchase a drink daily
24
—
Average number of drinks per guest drinking?
2
How many days are you open monthly?
30
Estimated number of drinks per month
1440
—
What is the average price per drink?
$10
Approximate monthly revenue is
$14,400
—
Cost of goods (%)
25%
Cost of product ($)
$3,600.00
—
Approximate monthly profit is
$10,800.00
—
Price of BarAnywhere™ (including shipping, installation & training)
$25,700.00
$25,700.00
Based on the entered data, the ROI for your system in MONTHS is
